About

Sheprd Marketing is an integrated marketing company designed to help small businesses and nonprofits with their online and offline marketing needs. Located in the Chicago suburbs, we are uniquely positioned to serve the greater Chicago area and beyond. 

From experiential to digital to brand services, you will be expertly guided throughout the process. 

Owner

Justin Potts is a doer, writer, and get-it-doner who has a passion for developing brand experiences and storytelling. 

Justin officially began his marketing career as a tour manager where he learned the ins and outs of life on the road and representing a major brand. From there, he went into the office where he spent 10 years planning, developing, and managing marketing programs for a pair of agencies in New York and Chicago. 

There, he worked with brands like Verizon, Kettle Brand, Welch’s, Simply, Sea Cuisine, Evolution Fresh, Irish Spring, Grey Goose, and more.

Since 2018, he has been a marketing and brand manager for a small business in the Chicago suburbs where he has implemented a full brand refresh and more than doubled inbound leads even through a pandemic.